Training
•Bullet: Certificate of Achievement giving students the skills, training, and industry relationships for entry-level employment in entertainment promotion and marketing production, covering on-air and off-air promos, commercials, PSAs, media strategy, and interactive media marketing
•Bullet: 18-unit required core: Marketing Promotion (Bus 28), Digital Design Tools (Design 13), Digital Video Fundamentals (DMPost 3), Digital Video Editing (DMPost 30), Introduction to Media Writing and Producing Short-Form Content (Media 20), and Short-Form Visual Media Production (Media 21)
•Bullet: Restricted electives (6 units) span motion graphics, digital audio, public relations, marketing research, consumer behavior, and career development, for a 24-unit area of emphasis
•Bullet: Program outcomes include producing promotional spots, commercials, and other electronic media projects on digital video and audio workstations, with competency in music selection, voice-over direction, and modern marketing strategy
Facilities
•Bullet: Production coursework is based at the Center for Media and Design, using digital video and audio workstations alongside the facility's production suite and post-production editing bays
