Training
•Bullet: The 18-unit certificate combines journalism and business coursework: JAMS 121 Reporting and Writing the News, JAMS 103 Introduction to Visual Communications, JAMS 105 Mass Media and Society, COMM C1000 Introduction to Public Speaking, and MKTG 113 Principles of Marketing
Professional Development
•Bullet: Students learn to formulate public relations campaigns and analyze legal, ethical, and cultural issues in PR practice, preparing them for entry-level roles in public relations, marketing, and corporate communications
