Program Recognition
•Adrian’s current catalog identifies a 120-hour Bachelor of Arts in Commercial Music within the Department of Performing Arts.
•The program’s published outcomes emphasize music production, audio recording, creative development, music-industry knowledge, entrepreneurship, collaboration, and professional practice.
Training
•General Music Studies cover Foundations in Music Studies, musicianship, keyboard, guitar class, and Music of the East.
•Commercial Musicianship includes Popular Music in America or History of Rock & Roll plus Songwriting.
•The production sequence includes Music Production I and II and three terms of Bulldog Records: Studio Activities.
•Music Business coursework pairs Introduction to Business with Music Entrepreneurship.
Performance & Productions
•Students complete four credits of Applied Music and a Capstone: Senior Recital or Senior Music Project.
•Electives can extend the degree into podcasting, audio and radio production, AC TV, WVAC, creative writing, marketing, music in film, or upper-level applied music.
Professional Development
•A required Professional Internship and the Bulldog Records studio sequence give students structured practice in recording, production, collaboration, and project work.
•The curriculum is designed around the technical, creative, and entrepreneurial skills used in a changing commercial music industry.
